Content writing
19 Topic for content writing in 2023
Free platforms to create a blog
These are the platforms that will allow you to create a blog completely free of charge. In this selection there are very complete options that are very helpful to get started in the world of blogging, with an easy-to-use interface. When your needs and goals grow, many of them allow you to expand their functions with payment plans.
1.HubSpot
This is the option specialized in marketing, focused on all types of business that seeks strategic growth. Just by creating a Hub Spot account you can access the free Blog Builder that offers comprehensive solutions: web pages with blog section, site traffic statistics, drag and drop editor, basic SEO recommendations, hosting, SSL security, custom domain, among others.
What sets this platform apart is that it can integrate with Hub Spot’s marketing, sales, and service tools. This means that you can create a totally personalized blog and also very efficient.
In the free version, you will have the right features for your business to engage users and convert them into customers.
You can start by selecting a pre-built theme or create your own. Then, use Hub Spot’s blog editor and built-in SEO tools for search engine optimized blog posts. With the paid versions you can add CTAs, forms and other interactive elements.
Another feature that CMS Hub plans offer is to create variants of your posts in different languages and run A/B tests to reach a global audience. Before you publish, be sure to preview it so you know how it will look on each type of device.
Once you start promoting, connect your blog to your social media accounts. In this way, you can automatically share the latest blog posts on your social networks from the same place where you made them.
As you publish more content you will be able to evaluate the performance of your blog with Hub Spot’s built-in analytics; this way you will understand what topics and types of content are resonating the most with your readers.
As your blog grows, so does your team. With all versions of the Hubspot CMS you can edit and add comments in writer mode to collaborate on the same pieces with other writers. You can also track changes to your site (see who makes them) and keep logs of activity. If you have a company that seeks to grow better, this is the option.
2. Blogger
If what you are looking for is a platform in which to upload your personal experiences without so much production, then Blogger is what you need. This platform will not cause you problems: you just need to open an account, add a post and publish. Also, if you have a Gmail account, you automatically have the right to create a blog on this platform.
You can buy a custom domain, optimize your SEO settings, connect your blog to Google Analytics, optimize your posts with AdSense, and even edit your site’s HTML and CSS, but you won’t be able to do much else.
To get a better idea of the limitations of the platform, you can compare Blogger with WordPress or another CMS. With Blogger you cannot install plugins to extend the functionality of your site. You can’t create different types of content or change the default display of your content from reverse chronological order to your most popular posts. In short, if you need the content management features and customization options of a CMS, look elsewhere.
Instead, if you need the simplicity of a free blogging platform, Blogger has more features than most. For that reason, it’s ideal for people looking to create lifestyle blogs as a hobby or to earn some extra cash.
3. Tumblr
This free platform is perfect for users looking for something more visual and eye-catching. It can be said that Tumblr hosts the artistic world, creative minds that at the same time seek simplicity.
If you are a fan of images, videos, and GIFs, this platform has everything you need. In addition, its users are very active, so you will be able to find interesting content that can serve as inspiration. Tumblr has been characterized for being more visual than textual, do you identify?
Its objective has been directed more towards personal blogs, but there are companies that have managed to meet their business goals in it. Its design is also responsive, so your images and videos will be seen from anywhere.
4. Site123
It is a free, flexible and multifunctional blogging page. You do not need experience in programming or web design, while its interface is completely intuitive, so optimizing your blog is very simple.
The advantage is that if you want more benefits, such as your own domain and more storage, you can contract a payment plan at the time you decide to do so.
5. Webnode
Since its birth in 2008, it has more than 40 million users who support its proper functioning. The platform offers a wide variety of design templates that you can adapt to the image of your site.
As they indicate, at Webnode you have the space to share your talent and passion. What else can you find on this platform? An intuitive online editor, SEO positioning, analytics, widgets to complement your site and more. The platform has payment options, in case you want a more complete and professional service.
7. SiteW
Create your blog easily and quickly. The site has a free version with the opportunity to switch to one of its subscription plans: Premium and Pro. Its intuitive design is perfect for those who do not have technological skills.
Follow the trends in web pages with responsive design, so its optimization and visualization are guaranteed.
In addition to a personalized blog, you can also create your online store thanks to the web solutions they offer: hosting, web page design, SEO, site statistics, social networks, web domain, among others.
8. SilverStripe
SilverStripe is an open source content manager, based on the PHP language. Its administration system is very flexible, even for those who do not have knowledge of HTML.
As for the edition, it has the function of drag and drop elements; The most outstanding thing is that all parts of the website are editable, plus it allows you to preview the articles before you publish them.
Likewise, URL creation and page metadata are fully editable, making it easy to include effective keywords for search engines. It also gives you built-in features to improve the SEO of your content. Another advantage of this platform is that it allows you to configure your site in different languages.
On the other hand, one of the weak points of this content manager is the little variety of templates it has; to modify them it is necessary to have programming knowledge in HTML and CSS code. Outside of this, it is an excellent option to manage your content in an advanced way.
9.WordPress
It is the most popular CMS on the web. Within this platform you can not only create a blog: if you need it, this tool is capable of supporting a corporate website. Its first advantage is that you can start creating your website for free and later migrate to one of the payment plans.
Its operation is very simple. Although the free version does not have all the benefits of the paid plans, you can still give your blog a professional look.
In the free version you have a subdomain, which you can change when you want to migrate to a premium plan. These plans are customized depending on the benefits you need with annual subscriptions.
WordPress allows you to purchase a custom domain, download one of thousands of themes designed specifically for blogs, and add social media buttons, forms, affiliate links, and more.
The customization options are virtually limitless, but you’ll need to make sure they’re compatible and up-to-date. Otherwise, they may slow down the visitor experience or affect how your site works.
Creating and managing a blog on WordPress can require more maintenance than other platforms, but it provides the flexibility, customization, and content management features you need to create a complex blog.
10. Weebly
Their editor supports drag and drop, both for posts and pages. You can also create more complex layouts by adding elements like forms and image galleries.
You can include more sublevels to your navigation menus, allowing you to organize large amounts of content. All Weebly templates are optimized for mobile devices, which means you won’t have to do any additional editing or rearranging.
Although Weebly offers more functionality than most website builders, it lacks flexibility compared to WordPress or another CMS. For example, you can’t drag and drop elements anywhere on your posts and pages or edit parts of the underlying source code.
That makes Weebly ideal for blogs with a lot of content but more basic functionality.
11. Joomla
It is an open source CMS with advanced content management features that integrate directly into the platform. For example, it allows you to create custom post types, manage hundreds of users, and publish content in multiple languages right out of the box. This makes it a great alternative to WordPress.
Due to its robust built-in functionality, Joomla has a steeper learning curve than other CMSs (content management systems), so it will require more time to set up. It also offers a smaller selection of themes and extensions than WordPress, for example, which can limit customization options.
Still, there are some great extensions for blogs in this selection. You can also enable star ratings on your blog and automatically post to your social media platforms with this extension. Take a look at the Michael Phelps blog home page to get an idea of how this blogging platform works.
12. Drupal
Drupal is a highly flexible open source CMS best suited for large and complex blogs.
It has hundreds of ready-to-use features and modules, but if you don’t know how to use them and don’t have time to learn, they can be confusing and hinder your efforts. Of course, if you know how or have the time to learn, then Drupal will give you more power than other open source platforms.
Specifically, Drupal supports a wide selection of content types, page templates, blocks, and many different types of content. It also has advanced user permissions so you can provide customized and targeted access to site administrators, content editors, and other interested parties.
This makes Drupal ideal for advanced users as well as companies with complex blogging needs looking for a self-hosted solution
Paid sites to create a blog
13. Write.as
It is a lightweight blogging platform that is ideal for people who are looking to create simple blogs with a minimalist design. Possessing a simplified editor with only an auto save feature, Write.as offers the experience of writing in a virtual journal.
Write.as requires you to use Markdown, a syntax that uses special characters to format text. For example, you would type asterisks to create bullet points, hashtags to create headers, and the ability to add a link. The syntax is not difficult to learn, although it does require some practice. If you’d rather just click a button to create bulleted lists or add hyperlinks, then you’ll be better off with one of the platforms above.
14. Squarespace
Squarespace is a blogging platform, ideal for creating image-rich content. It features award-winning designer templates, integrations with Getty Images, Unsplash, and Google AMP, so you can create engaging, shareable visual content.
While Squarespace only offers 60 templates, they’re all mobile-optimized and customizable, so you can create a blog that looks just the way you want. Once you’ve designed your pages, you can use Square space's blogging and SEO tools to create and optimize your content.
After publishing your blog posts, you can connect your social media accounts for easy promotion. Then, use the built-in analytics tool to find out where your traffic is coming from, what your visitors are searching for, and how they’re interacting with your content.
Squarespace offers even more features (from audio file support to newsletter signup forms), but is ultimately limited in functionality. This is because you cannot install plugins or additional modules.
Since it doesn’t have all the features many bloggers love (for example, auto save), Squarespace isn’t the ideal platform for everyone. Depending on your needs, it can be the platform that helps you create a very attractive site. If your motto is: “a picture is worth a thousand words”, this is a good platform for you. Check out the following blog made with Squarespace.
15. Wix
Wix is one of the most popular blog creation platforms due to its ease of use. To create a blog you do not require any programming skills or being a web expert: all you need is to create your account, customize it and start writing your content.
It is a platform that allows you to adapt the blog to your personality through different template designs. Another advantage is that your design will be responsive, so all your posts will look good from any mobile device. In addition, it is compatible with the HTML programming language, so if you have knowledge about these codes you will be able to customize and optimize your site in a more specialized way.
Wix is ideal for more specific content like creating an online store. It is popular with beginners who are looking for hosting platforms and blogs in one place. To add more advanced elements to the page (like music or maps) you need to add HTML code, and their post editor also doesn’t have a drag and drop feature, which might frustrate some bloggers.
Wix is more versatile than other website builders, but it lacks the customization options and content management features that WordPress or other CMS do. Either way, it’s the ideal platform if you’re looking to create blogs that prioritize visual content over functionality. See an example of a blog displayed on the same platform.
16. Craft CMS
Craft CMS is a blogging site made for developers, designers and web professionals. With Craft’s custom content modeling, access to your blog code, and powerful templates, you can fully control the look and feel of your site if you have the experience.
Craft CMS also offers an image editor, collaboration tools, and a localization feature that can translate your content into specific languages. To analyze the performance of your content, you can integrate the Craft CMS dashboard with Google Analytics.
You’ll need some web development experience to get the most out of the power of Craft CMS, but it sure is worth it as you’ll be able to create a complex blog with different custom post types.
17. Contently
Contently is a solid blogging platform, ideal for companies with large budgets, but few in-house editorial resources.
Contently allows you to manage your entire content creation process in one place. You can create and visualize your editorial strategy with its customizable production calendar tool, organize your blog posts with its tagging tool, and collaborate effectively with your team on projects, taking advantage of its advanced workflow tools. You can even pay freelancers at Contently to write some of this content for you.
Before publishing your content, Content’s intelligent content review tools make sure it’s aligned with your brand, optimized for SEO, and compliant. Finally, to refine your strategy, Contently allows you to compare your content performance against industry benchmarks, measure your performance by topic, format, and sources right on your dashboard.
18. Ghost
Created by some of the same developers as WordPress and Mozilla, this platform features a sleek interface for writing and publishing blogs. It has a version as an open source program to manage content, which you can download without any problem on your computer, but you would have to take care of hosting and server configuration.
If that’s not what you want, then you can try their plans that start at USD 9 per month for audiences of up to 500 members, where the platform will take care of site administration, shielding you with backup copies and automatic updates, in addition to receiving email support.
Its advanced features include SEO optimization, user passwords, content posting scheduling, auto-updating, and URL shortening. In turn, it is a platform that is easily synchronized with social networks.
One of its most surprising features is that it has a two-column editor, where the source code of the content is displayed on the one hand, and the blog preview on the other. Something that could represent a disadvantage is that it is only available in English.
19. Pyro
Based on LAravel, Pyro is a CMS that is perfectly suited for you to develop a professional blog. It features a grid layout that allows you to better organize your website, edit and add features to your liking.
It gives you a control panel with multiple options to manage your web content and blog posts easily. It is a very versatile platform that can be used for personal blogging projects or developing a high-reaching website for a brand.
It is focused on web developers, so to fully exploit it, it would be optimal if you had knowledge of the PHP language. It has an unlimited license for USD 25 per month; with additional payments you can install modules and extensions to get more advanced features.
